Every URL that gets generated using our service is put in our latest requests list, which are indexed by Google every couple of days. That means you get a link to your website which will help with your link popularity.
We have made it very easy to integrate into our service with a simple API which we will extend on later.
Use the following format:
http://purl.co.za/generate.php?url=http://www.yoururl.co.za/
or
http://purl.co.za/generate.php?url=http://www.yoururl.co.za/&tag=yourtag
By adding the tag parameters you can customize the url that we generate for you, otherwise you'll just get a random url.
You receive one line of text back with your new url to use in whichever way you see fit.
Easy ain't it?